Key Takeaways
- LEGO offers video game tie-ins and bundles, among many other collaborations, making it a favorite for fans of all ages.
- Target’s Black Friday deals include discounts on LEGO sets until mid-November.
- Target’s price-match guarantee allows for additional LEGO set discounts through December 24.
Target has revealed its early Black Friday deals, which include a few massive discounts on LEGO sets. While the retailer ran some of its steepest sales from November 7 to November 9, many price cuts remain in effect through mid-November and beyond. That covers some considerable LEGO deals for people to jump on before the Christmas season.
2024 has proven to be a big year for LEGO fans. The brand has launched several video game tie-ins throughout the year, including a few LEGO gaming bundles in August to cement its status as a fan-favorite not just for kids, but for adults, too. Now, LEGO fans and those shopping for them ahead of the holiday season have the chance to capitalize on some hard-to-miss deals from Target before Black Friday even rolls around.
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While Target’s official Early Black Friday deal ended on November 9, its site still lists several LEGO deals available through November 16. That includes several Minecraft and Star Wars sets, alongside a handful of the brand’s Creator series, which offer three different builds in a single package. LEGO already makes some of the best Star Wars merch out there today, so collectors or people who know a LEGO Star Wars fan may want to jump on the deals before they sell out or the discount expires.
Lego’s Future Looks Bright for Video Game Fans
Fans who miss out on the November 16 deadline for Target’s current LEGO sale may still have some opportunities to snag sets for a decent discount. The retailer is also offering a price-match guarantee between November 7 and December 24, so if Target lowers the prices on any LEGO sets after the sale, buyers can match that discount at any time before Christmas Eve. Target is running a price match for competitors within 14 days of purchase, too, giving customers a few more options for better deals. While high-end specials like the new LEGO Deku Tree set likely won’t see any steep price cuts, it’s worth checking in for a few deals that would otherwise fly under the radar.
Zelda and Minecraft tie-ins are just the tip of the iceberg in terms of licensed deals fans have to look forward to. There are also six LEGO Mario Kart sets coming in 2025, as well as a new Horizon spin-off game coming later in November. Sale or no sale, it’s a good time to be a LEGO fan.
LEGO
LEGO is a type of toy that predominantly consists of small plastic bricks. LEGO is the world’s largest toy company by revenue, likely due to how versatile the product is and how it appeals to both children and adults.
LEGO isn’t just a toy company, however, as there are numerous LEGO video games, films, and even theme parks.
